I found this Apple Advertisement a while back and the moment I read it, it caught my attention in a glorifying way. This message is relaying to people that being crazy, rebellious, and disregarding the status-quo; are really the people that have the ability to see the world differently. These people have the abilities to make changes in society or even the in the world. Mind you, most people who view this category of the public commonly choose to ignore them for the simple fact of their differential way of thinking. To the contrary though I can concur that, It's a lot harder to IGNORE a crazy thinking- rule-bending person; than it is to acknowledge and get drawn into what it is they are saying and doing. Lady Gaga for example, we can't help but to admire her ability to be ridiculously different. People might think she's out of her mind but shes not only blown through the pop music industry but has made countless efforts to change the world within the organizations she believes in. I've always thought she was genius.
In this message Apple does a suburb job of making it known that different is better, in the misfits Apple sees genius. To conclude the message Apple quotes that, "the people who are crazy enough to think they can change the world, are the ones who do." In this message Apple is trying to inspire those who do have ideas that are out of the ordinary to run with it; it's better to be absolutely ridiculous than completely boring.
